Business Success

The Spa Menu Playbook: How to Turn Seasonal Shifts Into Client Delights

The Spa Menu Playbook: How to Turn Seasonal Shi...

Every time your guest books a service, they’re hoping for something more than just the usual. They want to feel cared for, remembered, even surprised—in a good way. A seasonal...

The Spa Menu Playbook: How to Turn Seasonal Shi...

Every time your guest books a service, they’re hoping for something more than just the usual. They want to feel cared for, remembered, even surprised—in a good way. A seasonal...

What to Say When You Need to Refuse a Service (Without Burning the Bridge)

What to Say When You Need to Refuse a Service (...

In this industry, we’re in the business of saying yes: yes to glowing skin, yes to self-care, yes to clients who want to look and feel amazing. But sometimes, the...

What to Say When You Need to Refuse a Service (...

In this industry, we’re in the business of saying yes: yes to glowing skin, yes to self-care, yes to clients who want to look and feel amazing. But sometimes, the...

Is Your Treatment Room Costing You Repeat Business? Fix It with These Small Tweaks

Is Your Treatment Room Costing You Repeat Busin...

You’re great at what you do—your clients trust your skill and keep coming back. But if your appointment book isn’t quite as full as it should be, it might not...

Is Your Treatment Room Costing You Repeat Busin...

You’re great at what you do—your clients trust your skill and keep coming back. But if your appointment book isn’t quite as full as it should be, it might not...

Not a Fan of Selling? Try This Instead

Not a Fan of Selling? Try This Instead

Let’s get this out of the way: you’re not a salesperson. You’re a massage therapist or esthetician. You love helping people feel better, not closing deals.

Not a Fan of Selling? Try This Instead

Let’s get this out of the way: you’re not a salesperson. You’re a massage therapist or esthetician. You love helping people feel better, not closing deals.

How to Monetize Your Expertise (Without More Clients or Hands-On Work)

How to Monetize Your Expertise (Without More Cl...

Being a licensed spa professional—whether you’re an esthetician or massage therapist—is rewarding, but also exhausting when every dollar depends on your hands. What if you could keep sharing your knowledge...

How to Monetize Your Expertise (Without More Cl...

Being a licensed spa professional—whether you’re an esthetician or massage therapist—is rewarding, but also exhausting when every dollar depends on your hands. What if you could keep sharing your knowledge...

They Ghosted. Now What? How to Win Back Inactive Clients

They Ghosted. Now What? How to Win Back Inactiv...

So your client dropped off the face of the earth. You’ve sent the reminder texts, liked their beach photos, and even lit a candle (ok, maybe that was just for...

They Ghosted. Now What? How to Win Back Inactiv...

So your client dropped off the face of the earth. You’ve sent the reminder texts, liked their beach photos, and even lit a candle (ok, maybe that was just for...